UPDATE: The Green Edition of the SEO Manual is scheduled to be released at the end of January 2008, with the first Ochre Edition scheduled for release at the end of March 2008. We apologize for the delay.
The Ochre Edition will include the core techniques of professional SEO that are currently off-limits to the public domain. It will be a restricted edition available only to a select few readers in order to maintain critical industrial security. The Ochre
Edition will not be available in e-book format.
Introduction
This guide is so powerful, most people would do literally anything they could to get it. Let’s face it: SEO is a new field, with extremely high barriers to entry. Knowledge about the industry is poorly shared, and jealously guarded. SEO companies who can truly rank websites on the first page in competitive categories can potentially earn millions of dollars, as can their clients by the sheer amount of targeted traffic they get.
You CANNOT become an SEO. Not with the existing information out there. What SEOs practice, they don’t preach. What they preach is just enough so that you don’t tread on their territory. They don’t want people like you
establishing your own SEO service and taking their clients. It’s a dog eat dog world out there and this is one field that is extremely difficult to get into.
Well the SEO Manual is about to change all that. While services like SEOMoz provide general information that is a good place to start, by no means can you build a successful SEO business by using that information alone. The knowledge the famous SEOs possess, they jealously guard.
This is why it is so difficult to be an SEO: nobody is actually willing to teach you the real tricks of the trade.
What’s in it for you?
Only what those other authors conveniently “forgot” to tell you. Have you ever been left with a feeling of incompleteness after reading an SEO Book? That nagging feeling that something was missing, like you really couldn’t apply it right away?
Why this manual?
Many SEOs already know and practice the tricks of the trades. Unfortunately, that critical knowledge is limited to a tiny fraction of those who aspire or claim to be SEOs.
I never really meant to write an SEO book. I had actually created a few pages of notes for my own SEO practice, in which i documented what I had been practicing throughout my career.
However, when I read through what I had inadvertently created, I realized that it basically laid out the inner secrets of the top SEO professionals. In it were things I, as a professional SEO, always took for granted and practiced without thinking twice. Sort of like second nature.
But, when I looked at it on paper, I realized it didn’t exist in the public domain. What we’d discovered we were applying, but never documenting.
Successful SEOs know how important it is to assess each site individually, right? But that ability to minutely analyse comes with experience. Your experience makes up little rules in your head that you apply without thinking about them. Heck, YOU’RE JUST DOING IT, but its actually logic thats working in your head. It’s something you can describe. But what if, someone could jump into your head, and extract those hundreds of little rules and pieces of logic that you use to differentiate one case from another?
Then, what if someone were to put those rules on paper?
I know what you’re thinking: I was blown away when I read it. Hence this manual. It was basically a blueprint to highly successful SEO that was RELIABLE. With it, you could literally SEO ANY website, without needing the years of experience. It could basically convert a newbie into an SEO, because it walked him through the entire process bit by bit.
This is the difference between a dictionary and a manual. A manual is just that: it makes you manually do it, takes your hand, and walks you through it. Step by step. Add the inner secrets of the industry to it, and basically you have a plan that can make millions for you.
So, while a newbie could leave out critical aspects of his first few projects because of just doing it through his head, this blueprint could actually force him to do it right.
That’s where I come in.
I teach you a tried and tested formulaic method to establish your own SEO business in no time flat! From SEO Copywriting to link building, I tell it like it is!
Why should you buy this guide?
Simply, because it could teach you what others have literally spent years learning. There is NO book that can walk you through the complete SEO process like this one can. That’s why its called the SEO Manual.
Note: the SEO Manual is a work in progress.

